The Project

Our friends at Craft London and McCann London needed help producing an advert for Sky Broadband and Guild Esports. The project featured David Beckham and was distributed as a series of television adverts and used online.

Our Approach

Once the edit was signed off and online we began work on all the shots. This included set extensions, general cleanup, as well as screen replacement and visual effects. Additionally, we produced a series of 3D titles and logo animations to be used in the film and across Sky Broadband gaming promotions.


Full Breakdown (lbbonline)

Client – Sky Broadband, Guild Esports
Agency / Creative – McCann London
Media – EssenceMediacom
Production – Studio 99, Craft London


Cinema 4D + XParticles & Redshift
After Effects + Red Giant